The Nonprofit Communications Handbook: How to Engage Donors, Raise More Money and Strengthen Your Nonprofit's Brand Through Donor-Focused Communications Book PDF, ePub eBook

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Book Descriptions:
Communicate or die! That's what fundraising consultant and communications expert Jeff McLinden cautions nonprofit CEOs, development directors and marketing managers in this practical handbook. Designed to help you not only share your message to prospects and donors, but to engage them for long-term involvement with your cause, you'll learn dozens of critical principles and best practices for effective -- and profitable -- donor communications. 

The Nonprofit Communications Handbook: How to Engage Donors, Raise More Money and Strengthen Your Nonprofit's Brand Through Donor-Focused Communications by Jeff McLinden

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