Corporate Communications: Convention, Complexity and Critique Book PDF, ePub eBook

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Book Descriptions:
The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.

Corporate Communications: Convention, Complexity and Critique by Lars Thøger Christensen, Mette Morsing, George Cheney

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